Internet Marketing Blog

I decided to write quick guide how to make killer website. I’ll describe it step by step.

Photo by RichSeattle

1. Get domain and hosting
Buying a domain name is first thing to do when you starting new website. Domain name has to be short as possible, easy to remember and has to include your main keyword. Let’s say we want to make website about swimming pools. Perfect domain would be swimmingpools.com, but I’m sure it isn’t available anymore. You can try with something like planetswimmingpools.com or swimmingpoolsworld.com (i haven’t checked if those domains are available). I have all of my domains registred at DynaDot.com.

Second thing you need is hosting. For start it would be enough to own shared hosting. It means there are many sites on one server. It is not really good, but for site with less than 500 unique visitors it is enough. If your site gets big, you can still move it on VPS or dedicated server. I host my site at Hostgator. They have great support, but I heart they ban you if you have too much traffic - that’s means you have to move your site before it is too big.

2. CMS - Content Management Systems
In good old days we code every single page in HTML and than upload it on server, but it starts to be to complicated when you have many pages of content. I’m glad someone invented CMS. This is script, which allows you to manage your website in your browser. It is much easier to add and edit articles, links…

My favourit CMS is 19pages.com. It is very small, you don’t even need a database. It is simple to use - just download it from offical website and than follow the instructions in read me file.

3. Design
Your visitors have to like you website. Content is important, but you also need quality outfit of your website. It is easier to download free template from sites, like MantisaTemplates.com and than modify it. I really don’t like to deal with design. That’s why I pay $20 to my friend and he makes design for me. Don’t forget to add code from statistic software in you HTML code(I suggest Google Analytics)

4. Content
This is the most important step in website building. Content is king. For start you need at least 10 unique articles, about 500 words long. If you have skills to write articles, just do it, otherwise you can find somebody on freelancing sites and webmasters forum to do it for you. I pay $5-$10 for 500 words long article, don’t forget to check, if article is really unique.

I really suggest you not to copy articles from article directories. I have already written about it here.

5. Link Building
Link building is my favourit step in website building. Link building is endless process. There are few methods how to do it:

• Directory submition - I always start building links with directory submition. It is free and it is easy. Read something more about directory submition in post from my archive and find best directories to submite on my list of directories.
• Article Marketing - Just rewrite you articles to make them unique and submit them in article directories.
• Link Exchange - I find people to exchange link on webmaster forums. Try to get realted links, even if they have lower PR.
• Link Buying - Link buying is the only way to get good SERP for competitive keywords, but be carefull. I suggest you to use TNX.net - buy links with differen PR and different anchor text.
• Social Bookmarking - Submit your articles on websites like Digg.com - to get better result you can ask for few diggs on webmaster forums - but be carefull - it is ‘illegal’.

6. Start earning money
Your site is done, you have built few links and you can see first visitors from search engines. Now you want to make few bucks.

• Google AdSense - It is really easy to use - you just need to install code and you can see ads on your website. You get paid everytime you visitor click on ad. You will probably make about $4 for every 1000 impressions of your website(depends on niche and CTR).
• CJ.com - CJ is network of affiliate programs. In this system you can find products realted to your site and than add some ads in your website. You earn some money everytime someone(reffered by you) buys something from seller.
• Text-Link-Ads - TLA is link building network, which allows webmasters to sell and buy links. There are few other services, but I think TLA is the best online.
• Kontera - Kontera is great ad network, because Kontera In-Text Ads don’t need any special place on your site. There are just few underlined links in your content and when visitor click on this link, you get some money.

7. Keep your site updated
Google and other SE don’t like dead websites. If you want to get good traffic from search engines you’ll need to add new content every few weeks. To make updating easier you can add news system on your website and search major news networks for news in your niche. When you find something interesting, just rewrite this news and publish it on your site.

Also you shouldn’t forget that you shouldn’t stop building links. Are you bored at the moment? Submit your site in few directories.

To earn as much as you can from your site, test different ad networks and ad placment on your website.

And the most important thing - keep reading my blog to find out new link and traffic methods - subscribe to my RSS.

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