Now back to our experiment!

We searched Fiverr by simply entering in the names of every CMS we could think of into their search box and found the top three:

Drupal has 138 results at the time we did the search
Joomla had 371
Wordpress had 3240

So, we’re going to go with WordPress. Now our VPS utilizes cpanel and Fantastico thus giving us the ability to install WordPress automatically. We’ve decided against this for the time being as we noticed individuals selling wordpress sites already to go for $5!

We searched for dog wordpress sites and found three people that would send us a wordpress site ready to go with dog training content. Not exactly dogs for families but it will get us started. While none of those people have received any feedback, we noticed two of them were very similar, one told us it actually cost $25 and you would need to buy his gig 5 times to complete the purchase. We tried to load their demo site just to see and nothing happened. So by default, we’re going to spend our first $5 with Artyray and see what happens. Stay tuned!

Update #1: Are a few hours we received our file from Artyray and successfully loaded it to dogforfamily.com and now we have a site up and running! Of course, the site was in no way unique and in fact there are probably hundreds of exact copies out there right now but we knew that and were looking more for a suitable shell for our site to come. Our next step was to login and update the contact information and do something about the ads that are setup with the affiliate codes of someone else but we looked all through the documentation and couldn’t find any login details for the wordpress admin area. We could go through the database and sort it out but figured we’d just send a message to Artyray to get the scoop.

Update #2: Ok, Artyray had no idea what the password was but we keep looking and actually found in buried in a readme file in a sub-director of the files he sent us. All is well. The initial site is up and running and it’s time to work on our site design and content.

The domain name will be: dogforfamily.com

We already have a VPS so we will host the site ourselves. Everything else from here on out will be done utilizing Fiverr as we discussed in the introduction to our Fiverr Experiment.

Introduction
Domain Name and Hosting (your reading that now)
CMS Selection
Content
SEO and Site Design
Promotion
Monetization
Reporting

I ran across an interesting site note too long ago called Fiverr. Now this isn’t anything exactly new, as the site and many sites like it have been around for awhile, I just hadn’t spent any time on them until now.

The premise of Fiverr is to allow anyone to offer a ‘gig’ and complete a specific task in exchange for $5. The variety of tasks is rather overwhelming, some serious and some silly. So that got me thinking. What would happen if we tried to build an entire website from scratch and promote it only using Fiverr? Yes, again I realize that there may be sites better suited to this particular task but I ran across Fiverr first, so that is who we will use for our experiment.

Our goal is to create a website in a reasonable niche with a reasonable domain name and spend $100 on Fiverr to make it all happen. I will obtain the domain name and hosting on my own but will otherwise use Fiverr exclusively and you can follow along and see how we do!

As we build our new site, I will provide links to the individuals offering the gigs we use but not the specific gigs themselves. The reason is many of the gigs are only around for a limited time or available for a limited number of people and I don’t want to end up with numerous deadlinks. By linking to the people you’ll be able to see all of their open gigs and contact them if you so desire.

So let’s get started!

Introduction (your reading that now)
Domain Name and Hosting
CMS Selection
Content
SEO and Site Design
Promotion
Monetization
Reporting

There are two ways which you can use to make an online store. The first one is by hiring a person to build it and the second one is by outsourcing. There are credit cards which are processed online, and which are supposed to be used in the business.

You are required to have a merchant bank account. It is recommended that you should ensure that your internet marketing store has a secure server. This is important as it ensures that there will be no theft when the customers are using their credit cards. The customers require to be assured that the information they will provide at the store will be private and confidential. Details such as email address and other personal information of the clients should be handled with utmost care and should be limited to that transaction only.

You are supposed to know that in internet marketing, your website will be the center of all activities regarding your business. The website is supposed to be SEO friendly so that customers can easily navigate it. Ensure that you use the keywords appropriately. If you want to have many people visiting your website, the trick is to use keywords appropriately and ensure that your website is SEO friendly. Ensure that you have a good website design that is regularly maintained. You can use good marketing strategies that will help in making your business succeed.

The main challenge that potential customers find is inaccessibility to the complicated sites. The complications can vary. At times, you can find error messages pop ups whenever you want to access a link. You can also find that the website has bugs which affect its marketing strategies.

Internet marketing has got several drawbacks while compared with traditional marketing.

Some of the drawbacks include:
Inability to touch the product you want to purchase
You cannot try the product before purchasing

Such drawbacks make online markets to device ways of succumbing them. One method that is used is to provide a return policy guarantee. This helps the customers to return back the product in case they are not contented with it.

The challenges of internet marketing are mainly faced by people who are new to this field. When you are new to this field, you can expect to face a lot of problems. Many people actually get discouraged when they are venturing in this marketing. Some of them even give up in this business. Most people say that the hardest part of this business is when starting. The secret of succeeding in this business is to actually devising ways of overcoming the challenges.

If you want to succeed in internet marketing, you need to be adequately prepared so that you can start selling your products. The first thing that you should do is to create a list of things that you are supposed to carry out. You should know that the most crucial part of the business is the start point. When you start the business on the right foot, there is a probability that it will succeed. You should have clear defined strategies that will help you to attract customers to your business. In fact, you should plan on how to use those strategies and ensure that your business goes to a higher level. You should ensure that you use good and attractive information regarding your products.

This can help to attract the attention of the customers and thus, they will visit your site. When you start the business, you should give it sometime so that it can pick up.

You are simply required to have some basic information of what you want to market. With the basic knowledge, you can blog to get the contents posted. You should take advantage of the many blogging sites that offer guest blog. When you use search engine to find that term, you will get many sites that will allow you to post your content. Ensure that you write clear, simple and easy to read content. It is recommended that the content should either be 3 or 5 paragraphs. It is important that you should not forget to post a link of your website.

This will help anyone blogging to visit your website.
Another strategy to use in internet marketing is to come up with clear methods to use when targeting your audience. You should take some time and plan on exactly what you want to market online. Know the different methods that you can use to market the products online. Make the needs of your customers a priority when you are strategizing. Look at whether your products will meet the requirements of the customers. You are supposed to use different angles when you are discussing about your products. This will help to show the visitors that you are an expert in that field. This is good at building confidence of the customer and thus, they will end up purchasing your products.

The final effective strategy that you should use to improve your internet marketing is to make free reports. This will provide people with something that will make them to follow your business online.

You should offer interesting information that will be used to attract the attention of the potential clients. When you provide attractive information, this will help in urging the visitors to click on your link so that they can get more information regarding your products. You should stay focused on your business product and promote them with knowledge and confidence. If you use these strategies effectively, you can be assured of making your business rise to the next level.

This marketing seems to provide several advantages rather than the traditional marketing. First and foremost, this marketing is cheaper yet it also targets more consumers. This type of marketing is easy to manage. There are various resources and tools that are available online which will help to propel your business to greater heights.

Small business internet marketing and search engine optimization have got a major connection. SEO is like the cornerstone of online marketing. This is because SEO has got a number of processes that are required for these businesses. Some of the processes include researching on keyword, registration with search engine, placing of keyword in tags, texts and descriptions. When you set up a website, the first thing that you should put into consideration is the SEO. The best way to venture into this marketing is to start with the right foot.

You should know that small business internet marketing aims at finding its customers through search engines. You should come up with keywords that are targeting your audience. You are supposed to search and exchange links with the customers who are visiting your website. Some of the search engines that you should target include MSN, Google, Yahoo and Bing. You should focus on making your keywords to be among the highest ranked in the search engines.

Most of the times, customers tend to visit the results of the sites that are among the top 10. This will help in ensuring that many people visit your website. The main challenge is to know how to be among the top ranking on the search engines.

Another strategy of improving your small business internet marketing is by targeting social networks. Currently, social networks have become very popular and many people are using them to interact. You should use this as a stepping stone to improve your business. Some of the social networks that you can use include Facebook, twitter and Myspace.

You can use these networks to discuss the products that your business has to offer. You can convince potential clients why your products are important. This will be an effective strategy of taking your business to the next level.

Marketing through the internet has got effective strategies which help in making small business to reach great levels. The first important step when you want to venture in web marketing is ensuring that you have got an optimized site. Most people who are in this business prefer search engine optimization which is commonly abbreviated as SEO.

It is important that you should start appropriately when carrying out internet marketing for your small business. When you go for the SEO to do your marketing, there are some processes that you should perform appropriately.

Some of the processes include:
Register with search engines like Google
Do research and develop keywords
Ensure that you place keyword in tags and texts.

You should know that small businesses are targeting their clients through search engines. This is an important issue that should guide you as when marketing. You are supposed to choose keywords which have high chances to be searched by potential clients. You should exchange links with other sites which potential clients are using. There are several search engines that you can use. Some of them include yahoo, Google, MSN and Bing.

In the small business internet marketing, SEO is supposed to play a major role. You should target to receive the highest ranking in the search engines as much as possible. This is important because you are targeting online customers who will use the search engines to find what they require. There is usually a high probability that customers will tend to choose the sites that are brought within the first 10 results after typing what they require.

Another effective strategy of carrying out small business internet marketing is to do it through social networks. Currently, there are many social networks that have been established such as Facebook or twitter. These social networks get many people together to discuss several issues, services and products. You should aim for your business to be among the discussions in the social network. This will help in attracting more clients to your business. You can communicate to your target customer through the networks.